网络背景下新媒体人才培养与公关专业教育

随着社会的不断发展,新媒体已经进入并且丰富着我们的生活,而社会也越来越多的需求新媒体人才,而我国新媒体专业发展晚而且层次比较低,并且都是从原来的新闻等专业转化而来,因此专业性不强。面对这些不能适应社会发展需要的状况,笔者提出了几点建设新媒体专业的几点建议,对促进新媒体专业的建设提供了一些参考。同时,为了提高新媒体教学的效果和质量,高效应当注重"双师型"教师队伍的建设。此外,为了提高学生的实际操作能力和实践能力,提出了"双证书"人才的培养。通过对教师以及教学内容和教学方式的改变,为培养适应社会需要的实践性人才奠定了坚实的基础。     

环境工程专业课程设置学生评价调查与探讨

本文介绍了南京工程环境工程专业课程设置基本情况,与一些兄弟院校环境工程专业做比较;介绍调研采用的网络问卷,并针对调查结果进行分析,得出本专业学生对专业课程满意度和期望度,并对应环境工程专业人才培养方案,对部分已开设课程做相应改动,对部分未开设课程做相应补充。     

The effect of context‐specific versus nonspecific subconscious goals on employee performance

We investigated the effect of context‐specific versus general subconscious goals on job performance in a call center. Employees (n = 54) were randomly assigned to a condition where they were primed by (a) a photograph of people making telephone calls in a call center, (b) a woman winning a race, or (c) a control group. Job performance was measured by the (1) number of and (2) monetary value of pledges from donors. None of the participants in the two experimental conditions showed conscious awareness of a prime. Analysis of variance indicated that both a subconscious context‐specific and a subconscious general goal aroused the implicit need for achievement as assessed by a projective measure, the Thematic Apperception Test (TAT). Both types of primed goals led to a significant increase in the number of pledges during a four‐day workweek. Consistent with goal‐setting theory, employees in the context‐specific condition raised more money than those in the general achievement (one‐tailed t‐test) and control (two‐tailed t‐test) conditions. © 2012 Wiley Periodicals, Inc.     

Analysis of agricultural research investment priorities for sustainable poverty reduction in Southeast Asia

Underinvestment in agricultural research remains rife across Southeast Asia, despite the remaining importance of the subregion’s agricultural sector and ample evidence of agricultural technology impact to date. To help identify specific areas where additional investment is most needed, this study compares the impact potential for the poor of alternative agricultural research foci, taking changes in production patterns, consumption patterns and environmental sustainability into account. New spatial data on the distribution of poverty and the expenditure patterns of households below international poverty lines are used to offer more detailed assessment of the poverty relevance of alternative foci than possible previously. Patterns of impact potential are evaluated against evidence of impact to date to discern probabilities of success in achieving potential impacts. Impact patterns discerned are contrasted with current relative funding allocations across research areas in the subregion by National Agricultural Research Systems (NARSs) and International Agricultural Research Centers (IARCs) to identify key funding gaps.     

Solving RE models with discontinuous policy rules – an application to minimum wage setting in Germany

The legal regulations require the minimum wage in Germany to be adjusted biennially which gives rise to a policy discontinuity. From the perspective of rational expectations models, such policy features render standard local approximation techniques infeasible. The article presents a stylized model in which negotiated wages and corporate profits are the outcome of an optimization problem, while changes to the minimum wage are modelled by a discontinuous policy rule. Using the simple example of minimum wage setting in Germany, the article illustrates how such models can be solved using the method of undetermined coefficients and presents selected simulation results.     

Ritual legitimation, de-coupling and the budgetary process: managing organizational hypocrisies in a multinational company

The study of participation in the budgetary cycle has formed a prominent part of the research literature concerned with the budgetary process. More recently there has emerged a body of literature concerned with exploring the political and symbolic nature of the budgetary process. The paper reports upon the outcomes of an empirical study of the introduction of `budgetary participation' in a division of a European subsidiary of a large North American car manufacturer. We detail the long process of consultation and negotiation within the subsidiary, and between it and the European Headquarters. The study provides a revealing instance of the roles of formal budget participation as a ritual of control and legitimation without the substantive involvement of middle managers and suggested to us the introduction of de-coupling and organizational hypocrisy alongside the introduction of budget participation. The study pays close attention to the contingent effects of the wider political context of the division and the relationships between the division, its organizational context and organizational environment, and how this context played upon the budgetary process in the division. The outcomes that we analyse at `Delta' reflect the de-coupling strategies and organizational hypocrisies commonly found in public sector organizations. In this wider setting the corporation persists with the ritual of `tight' budget negotiation and target setting and apparent underachievement in performance. Yet we conclude that the complex technological and political context to the formation and siting of Delta continued and may continue to support its existence.$g0     

考虑碳排放社会成本的最优峰谷电价研究

传统峰谷电价的制定关注的是电力系统的经济成本,随着国家“3060”双碳目标的提出,峰谷电价比例确定应当考虑峰谷电价政策在减排方面的重要效果,合理地设定峰谷电价不仅可以降低电网的物理成本,增加系统经济效益,还可以减少电力碳排放。首次在峰谷电价制定过程中考虑了碳排放的社会成本,并构建了包含最优峰谷比例的社会总收益最大优化模型,根据拉格朗日乘数法确定函数极值的约束条件,得到最优峰谷电价比例与电价、碳价及边际碳排放因子之间的关系;以广东省2022年1-3月电力系统实际运行数据为例,估算了峰平谷各时段的边际碳排放因子,得到考虑碳排放社会成本的最优化峰谷电价比例为1.784∶1∶0.3。研究表明,在考虑碳社会成本后现行的电力峰谷价差需进一步增加,最优的峰时电价比例可较现有水平提高0.084,而谷时电价比例则下降0.08。     

The price,quality and distribution of mortgage payment protection insurance: A hedonic pricing approach

Mortgage payment protection insurance (hereafter MPPI) provides varying combinations of accident, sickness and unemployment insurance and is used to protect the mortgage payments of policyholders in the event of a fall in income. Despite alleviating housing market failures, this service has been heavily criticised for providing poor value for money and being associated with unhelpful sales techniques especially when sold jointly with a mortgage in the UK. Consequently, the Competition Commission (2009) ruled that after February 2011 MPPI should not be sold jointly with mortgage lending within seven days of the credit transaction. We examine whether this prohibition was justified and if the form of distribution, either jointly with the mortgage or independently influences the premium levels. This assessment uses a hedonic pricing approach with details and premiums of MPPI policies in 2010 and 2012. Despite the success in reducing MPPI premium levels, we conclude that the Competition Commission judgement has raised concerns as to mortgagee protection.     

高职院校课程设置的思考

高职院校的课程设置急需解决的问题包括:课程设置定位不准确、课程体系不完善、专业理论课与实训课课时比例差异大、课程设置追求多而不精等等。解决的对策主要包括:高职院校在课程设置时要以就业为导向,关注地方政府决策,设置贴近、服务于地方经济的特色专业课程。     

高校创业教育课程设置的目标及体系构建

实施创业教育,是我国高等教育的内在要求,也是我国高等教育可持续发展的大势所趋.首先阐述了高校创业教育课程设置的目标,然后从学科课程、活动课程、实践课程、环境课程四个方面分析了高校创业教育课程体系的构成,最后给出了高校创业教育课程体系构建的保障机制.